How Digital Gift Cards Can Secure Profitable Growth for Neobanks
Neobanks are changing the game when it comes to banking, offering customers a digital-first experience that's easy to use and highly convenient. However, with more players entering the market, the competition is becoming fierce, and neobanks need to find new ways to attract and retain their customers.
Rewards and incentives are a powerful way to attract new customers, but to see sustainable and profitable growth, neobanks also need to focus attention on account engagement and retention.
Maximizing Customer Engagement Using Digital Gift Cards
To achieve primary status, neobanks need to encourage users to engage with their accounts. This involves finding a way to incentivize users into making regular deposits and withdrawals.
By harnessing the power of digital gift cards, neobanks can offer their customers enticing rewards for performing any number of banking tasks - whether that be depositing a set amount each month, scheduling direct payments, or using their card a set number of times in a given period.
Inspiring Loyalty And Rewarding Referrals with Digital Gift Cards
With so many challenger banks emerging, neobanks aren’t just competing with traditional banks - they’re also competing with each other, making a long-term loyalty strategy and referral program all the more important for sustainable growth.
In order to make loyalty and referral rewards attractive and effective, neobanks must make the process simple and user-friendly. Digital gift cards provide the perfect solution, enabling neobanks to offer instantly available and personalized rewards to each customer via their banking app.
Get In Touch With Tillo
Tillo’s innovative platform makes it easy for neobanks to balance acquisition and loyalty, helping them to supercharge sustainable and profitable growth using the cost-effective power of digital gift cards.
Contact Tillo to learn more: https://www.tillo.io