Dr. Hannah Shimko

Hannah is the Managing Director of the Gift Card and Voucher Association (GCVA). She is
responsible for the running of the trade association and delivery of the GCVA mission to
promote and protect the gift card sector.
Hannah comes from a career running trade associations, previously as CEO of the Online
Dating Association and prior to that as Head of Policy and Comms at the Heritage Alliance.
She has spent many years on the coalface of advocacy and public relations, influencing key
stakeholders and decisions on policy issues, as well as developing collaborative relationships
with government and media. She also has a long career of experience working with
members and membership organisations.
She is passionate about how technology will influence our everyday lives, including retail
and the gifting and gift card sector. A supporter of the power and profitability of women in
strategic and influential roles, she has also co-founded a network for ‘Women in Tech Policy’
– designed for women working across tech to support and engage with each other and
topics that matter.